Woman in an embellished gown in front of the Duomo in MilanWoman in a red and gold gown on a Milan street near the Galleria

Gowns · delivery · help on set

Dress Rental

Wear a statement gown for your photoshoot in Milan or on Lake Como. We bring the dress to your location, help you into it and take it back afterwards.

Choose a dressSee galleries
  • 5.0 on Google
  • 500+ photoshoots since 2022
  • English · Italiano · Русский · Українська
  • Milan & Lake Como

The experience

The dress is already here

No suitcase of gowns on the plane. Choose a dress from our collection, and on the day our assistant brings it to your location, helps you get dressed and adjusts it between shots, so every photo looks right.

Dress rental from €150 · photoshoot with a dress from €400 · Packages and prices

Woman in a black gown with a full skirt on a Milan street
Milan

The collection

Gowns you can wear for your photoshoot

Red gown with a long train in front of the Duomo in Milan

Shine

Red, with a long train

Made for the Duomo steps and wide squares, where the train has room to fall.

Champagne gold gown with a full skirt on a Milan street

Princess

Champagne gold

A full, glowing skirt that loves warm light and old stone.

Black gown with a dramatic skirt in front of the Duomo

Magnificence

Black, dramatic

Bold against white marble, elegant in black and white.

More gowns, including a pale blue tulle dress, are in the collection. Tell us your size and the look you want, and we’ll suggest what fits.

Woman in a champagne gown by a carved wooden door in Milan
Milan

How it works

How dress rental works

Everything happens around your photoshoot, so there is nothing to carry and nothing to return.

  • Choose a gown from the collection and tell us your size when you book.
  • On the day, our assistant brings the dress to your location and helps you get dressed.
  • Between shots, the assistant fixes the train, the straps and the details.
  • After the shoot we take the dress back, so there is nothing to return.

Portfolio

Photoshoots with a gown in Milan and on Lake Como

Woman twirling a red gown under the glass dome of the Galleria Vittorio Emanuele IIGalleria Vittorio Emanuele II Woman in a ball gown in the empty Piazza del Duomo early in the morning, MilanPiazza del Duomo Woman in a mint tulle gown by the Savini café in the Galleria Vittorio Emanuele IITulle in the Galleria Woman in a red and gold gown by the Savini café in the Galleria Vittorio Emanuele II, MilanRed and gold Woman in a champagne gold gown in front of a carved bronze door in MilanChampagne gold Woman in a champagne gown with a long train embraced by her partner on a Milan streetA long train Woman in a red gown with a long train in front of the Duomo, MilanRed at the Duomo Woman in a black gown with a full skirt in the empty Piazza del Duomo, MilanA black gown Woman in an embellished gown in front of the Duomo in MilanEmbroidered gown Woman in a burgundy gown and gloves at a Milan café tableA Milan café Woman in a lilac gown framed by a stone arch above the lake in VarennaVarenna, Lake Como Woman in a white gown on a wooden boat in front of Villa del BalbianelloVilla del Balbianello Woman twirling by Casa degli Omenoni, MilanCasa degli Omenoni

See all galleries

Before your photoshoot

Wearing a gown in Milan

Where a gown looks best

  • The Galleria: the mosaic floor and the glass dome are made for twirls, and the light stays soft at midday.
  • Piazza del Duomo early in the morning, when the square is empty and a long train has room.
  • Quiet streets and cafés near the Duomo for closer portraits.
  • Lake Como: a stone arch in Varenna, a villa terrace or a wooden boat.

Good to know

  • We bring the gown to your location in Milan or on Lake Como, and help you with it on set.
  • Tell us your size and the look you want, and we suggest the gowns that fit.
  • Walk between spots in comfortable shoes; the gown hides them anyway.
  • Want your hair and makeup done? We book the best artist free on your date, before the session starts.

Read the full photoshoot guide

Dress rental starts at €150 for one hour, and a photoshoot with a gown at €400: see every package and what is included.

5.0 on Google

What clients say on Google

It was a great experience to work with Milan Photographer. Her staff was so kind and patient. The hair and makeup team did an excellent job. Thank you for the beautiful memories.

Google review · Milan photoshoot

She is very approachable and puts you at ease immediately… She met up with me on time, and took me to some great places that look amazing in the photographs now.

Google review · personal photoshoot

She made us feel completely comfortable and confident, which really shows in the photos. The pictures turned out absolutely stunning, better than we could have imagined!

Google review · Milan photoshoot

Questions

Dress rental questions, answered

Before you book

A gown costs €150 for one hour and €250 for two hours, with delivery and help on set. A photoshoot with a dress starts at €400 for one hour.

Tell us your size and height when you write to us, and we’ll tell you which gowns fit.

Guests rent our gowns for weddings on Lake Como, galas and celebrations in Milan. Tell us the date and the occasion, and we’ll confirm availability and the price.

Ask us for photos of the gowns, and we’ll help you choose the one that suits your look and your locations before the day.

On the day

To your photoshoot location in Milan or on Lake Como, or to your hotel if you prefer to get ready there.

Our assistant: dressing, the train, straps and details between shots, so you don’t have to think about it.

Yes. Changing to another gown costs €100, and the two- and three-hour packages already include two or three dresses.

After the shoot

It happens on location, and it’s fine. We collect the dress after the shoot, and dry cleaning is included in the two-hour rental.

Your full edited gallery arrives within one week. Need them sooner? The express option delivers in 24 to 48 hours for €100.

Still have a question? Ask us on WhatsApp. We’ll reply within a day.

Choose my dress

Let’s pick your dress

Tell us when you’re in Milan or on Lake Como, your size and the look you want, and we’ll reply within a day with the gowns that fit and the best places to wear them.

Check availability